Skip to content Skip to sidebar Skip to footer

1 Comment

  • Richard N
    Posted December 13, 2021 at 8:14 am

    This is a pretty good analysis. The only thing I really see missing from a branding perspective (which you kind of reference in the beginning, but don’t examine in detail) is color theory. I’m kind of surprised they went with such an unappetizing purple for their branding. The red in their previous logo made far more sense (which is why you see it in so many food company brands), but this purple only promises cold pizza after a 2-hour erudite lecture.

Leave a comment